Why do videos go viral?

Why do videos go viral?

It is the held belief that something unexpected in a video has the potential to make it viral. 

But before it goes viral it needs to be picked up by ‘trendmakers’ people who themselves have a huge social media following.

And finally we need a community of engaged participants to agree with the trendmakers and share the video through social media until it hits that 1million views.

There is a huge potential here for human collaboration on the scale of the ‘captcha’,  the challenge-response test used in computing as an attempt to ensure that the response is generated by a human being. But also it is being utilised to translate millions of books on a mass scale for free by us every time we spend 6 seconds filling one in we translate a word in a book somewhere in the world. It’s not unexpected because the user has to do it to proceed to the next page but is utilises this mass engaged community on the web to do something useful. 

I believe viral video’s have the potential of this when the right Idea goes viral. 

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What makes a good viral video?

Did the bible go viral? Kevin Allocca in the above ted video claimed that for something to go viral it had to be unique. Well the bible was the first printed book, of “God’s word” A viral had to have a mass participating community, the clergy and followers are certainly a mass following. The third is element are the tastemakers, or the clergy at the time were the preachers of society and the rulers in many cases especially in Ireland.
We know of lots of viral videos and they are not necessarily good entertainment for everyone but it is obviously much easier to find a participating mass audience on the internet than anywhere else. This is due to the ease of manipulation of digital content, ease of transport of that content and the freedom to express ourselves.

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Glam Metal

Glam metal or pop metal according to Wikipaedia is a subgenre of hard rock and heavy metal. It combines elements of these genres with punk rock and pop music, adding catchy hooks and guitar riffs, while borrowing from the aesthetic of 1970s glam rock. It arose in the United States, particularly on the Los Angeles […]

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